Offre d'emploi : Senior Category Manager - Confectionery sector - FMCG

Michael Page
mardi 29 août 2023
Date limite
vendredi 13 octobre 2023
JN -062023-6090424
Kim-Anh Tran
Niveau d'expérience
5 à 10 ans d'expérience
Type de contrat
Temps de travail
Temps plein

The client is looking for a Senior Category Manager to join his team in Brussels.

Client Details

The company is a family-owned company with more than 10 iconic brands. With a worldwide presence in more than 150 countries, the Group is loved by generations around the world. Their secret relies on nearly 30,000 dedicated employees who aim to care and give quality to craft a business, careers and brands.


As Senior Category Development Manager, you will be accountable for the development and adaptation of category strategies, for the management of different product categories. Support the strategic management of Trade Marketing, aiming at maximising sales and profit by satisfying consumer needs.

Category development:

  • Develop effective medium and long term local strategies in line with the Company Group Marketing guidelines
  • Implement appropriate Category development actions in conjunction with the Trade at the point of sale
  • Coordinate the category with the Marketing

Point of sale activities:

  • Ensure the optimum exposure for the company products by influencing promotional and merchandising activities at the point of sale
  • Develop and implement category management activities at the point of sale
  • Work with Marketing Function and implement new promotional activities and display, on the basis of the needs collected by the Trade Channels
  • Define the placement guidelines for shelf, checkouts and second placement

Market analysis:

  • Monitor and analyse category, competition and consumer market data in order to identify business opportunities and develop new Category develop plans
  • Contribute in the definition of promotional or marketing projects for the category

Budget Management:

  • Propose the sales volume budget per Category paying particular attention to the profitability of the Category
  • Propose the costs budget for his area of responsibilities
  • Ensure in line with business objectives the proper management of the budget


  • Master in Sales/Marketing or other Business Field
  • Minimum 5 years of experience in Category Management (promo, assortment analysis, planogram, etc.)
  • Knowledge of FMCG dynamics & understanding of the BeLux food retail environment
  • P&L management
  • Analytical skills from category & customer performances to financial dimension
  • Familiar with data management (Nielsen, GFK, etc.)
  • Skilled communicator, at ease with social interactions
  • Fluent in French, Dutch and English

Job Offer

  • An attractive salary package including a company car and extra legal advantages
  • Team spirit, human focus
  • Opportunity to be challenge and career development
  • Internal and international mobility
  • Innovation
  • Flexibility at work

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