The client, a player in the Retail and Fashion sector, is looking for a CRM/Email Marketeer to join his team in Brussels.
The company is a player in the retail and fashion industry. With about 100 stores in Belgium, they are oriented more and more their vision on the customer. Today, they are offering a dynamic and challenging work environment.
The CRM/Email Marketeer will be in charge of the following tasks:
- Coordinate the development, operational execution and content of the loyalty program
- Manage the email marketing process
- Responsible for email template development, campaign management and testing
- Work with marketing colleagues on the development of new email and other direct customer communication formats and content
- Make effective collection and analysis of customer data and feedback
- Propose improvements and tests to improve newsletters and other email communication
- Work with the marketing and ecommerce departments to ensure proper alignment on overall campaign, communication, content and promotion planning as well as development of personalization and recommendation capabilities
- Minimum of 3 years' experience in a similar role within retail environment
- Proven experience and experience with email marketing, database/list management, segmentation and direct marketing
- Experience with CRM principles and loyalty programs
- Experience in Fashion or lifestyle is required
- Knowledge of online marketing, web technology and analytics
- Excellent communication, analitycal mind
- Fluent in Dutch, French and English
The salary will depend on the experience of the candidate.