Offre d'emploi : Sr. Brand Manager - Pharmaceutical - OTC

Recruteur
Michael Page
Région
Louvain-La-Neuve
Salaire
Negotiable
Publication
lundi 17 octobre 2022
Date limite
jeudi 1 décembre 2022
Réf
JN -092022-5770672
Contact
Charles Jean
Niveau d'expérience
5 à 10 ans d'expérience
Type de contrat
CDI
Temps de travail
Temps plein
  • Brand & Category Manager - Pharmaceutical Industry - OTC - Focus on Pain portfolio
  • Strategic and operational Marketing activities for the most important category in the OTC market.

Client Details

Our client is a market leader in the field of OTC in the pharmaceutical industry. The company is historically specialized in pain management and self-medication.

In order to sustain their growth in the Belux region, they are currently looking for a new Sr Brand & Category Manager - Pain - Pharmaceutical - OTC - to join their Marketing division.

Description

As the successful Category Manager - Pain - Pharmaceutical - OTC - you will have the following responsibilities:

  • Lead the development and execution of the assigned category - Pain - to drive and support the business in the Belux region.

  • Development and implement the marketing strategy to support achieving the financial targets as well as the set marketing Key Business Objectives.

  • Prepare and implement the marketing plan- & business planning

  • Manage all the marketing activities on the assigned portfolio

  • Manage of the yearly marketing budget to split between the different

  • Develop & implement a media strategy for the category: HCP & DTC

  • Improve marketing effectiveness by developing efficient and creative omnichannel marketing campaigns.

  • Maintain a high level of product & market knowledge.

  • Monitor competitive situation, Provide information on performance, key competitors, market dynamics, pricing impact and customer/patient needs in preparation of key business reviews and management and/or regional ad-hoc requests

  • Set up promotional campaign & future collaboration with distributors

  • Develop marketing tool for POS & sales team on the filed

  • Manage the new product launches to reach the expected market

  • Prepare briefing, coordinate, and follow-up with external agencies to develop marketing material, (and others, if relevant)

  • Accompany the field force in the field to gain insights on how to best support them in their sales journey and identify/test marketing ideas

  • Closely monitor and follow-up investments providing updates for financial forecasting

Profile

As the successful Category Manager - Pain - Pharmaceutical - OTC - you will have the following requirements:

  • At least a Master's degree in business or Marketing or degree in Life Sciences - or equivalent by experience

  • At least 5 years of previous proven experience in the field of marketing within the Pharmaceutical sector (OTC and/or RX)
  • Strong HCP experience and digital marketing project (Omnichannel)

  • Capacity to thing outside of the box to bring new potential field of development for the marketing team.

  • Ability to collaborate at all levels of the organization and business

  • Good analytical mindset - ability to drive project based on data

  • Result oriented with strong team spirit

  • Knowledge of pharmaceutical Belgian field

  • Autonomous, proactive, dynamic, can do attitude

  • Excellent knowledge of MS Office

  • Fluent in Dutch, French & English is mandatory

Job Offer

As the successful Category Manager - Pain - Pharmaceutical - OTC - you will:

  • Have an attractive complete salary package in line with your experience - with all the belgian extra legal advantages (Company car, insurances, net allowances, Bonus system, Insurances, etc.)

  • Join a fast growing & dynamic company willing to change the field of Healthcare in Belux & in EU

  • Be part of a long term project within a driven Marketing team

Emplois similaires

Emplois similaires