Cette offre a expiré

Marketing Manager - Pharma - OTC - Pain Category Management

Employeur
Michael Page
Lieu
Louvain-La-Neuve
Salaire
Negotiable
Date de clôture
20 janv. 2023

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Détails de l'offre

  • Part of the Marketing team - reporting directly to the head of Marketing
  • Full marketing strategic & operational responsibilities on the main category of the company - Pain

Client Details

Our client is the market leader in the field of OTC in the pharmaceutical industry. The company is historically specialized in pain management and self-medication.

In order to sustain their growth in the Belux region, they are currently looking for a new Marketing Manager - Pain - Pharmaceutical - OTC - to join their Marketing division.

Description

As the successful Marketing Manager - Pharma - OTC - Pain Category, you will have the following responsibilities:

  • Lead the development and execution of the pain Category to drive and support the business in the Belux region.

  • Develop and implement the marketing strategy to support achieving the financial targets as well as the set marketing Key Business Objectives.

  • Prepare and implement of the marketing plan- & business planning

  • Manage of all the marketing activities on the assigned portfolio

  • Manage the yearly marketing budget
  • Develop & implement a media strategy for the category: HCP & DTC

  • Improve marketing effectiveness by developing efficient and creative omnichannel marketing campaigns.

  • Maintain a high level of product & market knowledge. Monitor competitive situation, market trends and broader environment: Provide information on performance, key competitors, market dynamics, pricing impact and customer/patient needs in preparation of key business reviews and management and/or regional ad-hoc requests

  • Set up promotional campaign & future collaboration with distributors

  • Develop marketing tool for POS & sales team on the filed

  • Manage the new product launches to reach the expected market

  • Prepare briefing, coordinate, and follow-up with external agencies to develop marketing material, (and others, if relevant)

  • Collaborate with the field force to gain insights on how to best support them in their sales journey and identify/test marketing ideas
  • Support the management team in coordinating marketing activities (e.g. Cycle Meeting preparation, business reviews, …)

  • Closely monitor and follow-up investments providing updates for financial forecasting

  • Establish strong working relationships with key internal stakeholders (International, Commercial team, Market Access, Regulatory Affairs, Medical department, and Finance) as well as external customers (Healthcare professionals, Key Opinion Leaders, Consumers, …).

Profile

As the successful Marketing Manager - Pharma - OTC - Pain Category, you will have the following requirements:

  • At least a Master's degree in business/Marketing with experience in Marketing

  • Previous proven experience in marketing within the Pharmaceutical field (OTC and - or Rx) - Minimum 5 years' experience
  • Strong HCP experience and digital marketing project (Omnichannel)

  • Capacity to thing outside of the box to bring new potential field of development for the marketing team.

  • Ability to collaborate at all levels of the organization and business

  • Good analytical mindset - ability to drive project based on data

  • Result oriented with strong team spirit

  • Knowledge of pharmaceutical Belgian field

  • Autonomous, proactive, dynamic, can do attitude

  • Excellent knowledge of MS Office

  • Fluent in Dutch, English and Dutch is mandatory

Job Offer

As the successful Marketing Manager - Pain - Pharmaceutical - OTC - you will:

  • Have an attractive complete salary package in line with your experience - with all the belgian extra legal advantages (Company car, insurances, net allowances, Bonus system, Insurances, etc.)

  • Join a fast growing & dynamic company willing to change the field of Healthcare in Belux & in EU

  • Be part of a long term project within a driven Marketing team

Entreprise

At the heart of our business are the thousands of people’s lives we change, the outstanding service we provide to our clients and candidates and the exciting opportunities within our offices all over the world.  We’re proud to set the standard in the recruitment profession – our specialist service with a personal touch is how we change lives for people through creating opportunity to reach potential.

As an employer looking to hire, or a candidate aiming to grow your career, Michael Page offers you a team who understand your market, backed by the resources and expertise of a global network.

We specialise in the following disciplines: Banking & Financial Services - Engineering & Manufacturing – Finance - Healthcare & Life Sciences - Human Resources - Information Technology - Interim Management - Procurement & Supply Chain - Sales & Marketing - Tax & Legal

Together with Page Personnel, Page Executive and Page Outsourcing, Michael Page is part of PageGroup.  We’re confident that our expertise will help you meet your recruitment or job search goals. Get in touch to find out more.

Nous trouver
Website
Téléphone
02/290 97 26
Lieu
Marsveldplein (Bastion Tower) 5
Brussels
1050
BE

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